Search Engine Optimization of the Future

If you've been involved in SEO (search engine optimization) for a while, you may remember the time when you could create a web page and get it ranked at the top of any search engine with little effort.

All you had to do was load up the page with the keywords you wanted to rank high for, make sure your meta tags were stuffed with those same keywords, submit the page and within a few days or weeks you've captured a top 20 or even top 10 result.

The major search engines were pretty easy to figure out. Some focused on the first 90 characters on a page, others gave more weight to the title tag in your HTML, another paid more attention to the overall content and finally some used a combination of factors to determine a page's rank.

If you were an SEO expert, you knew what each search engine looked for and it was pretty easy to optimize your site for a top 10 rank.

Back then, you didn't get penalized much for keyword stuffing, hidden text, and some of the other tactics that can get you into trouble in today's world.

The bottom line is search engine optimization for the average webmaster was almost like a cakewalk years ago

That was then. This is now.

Times have certainly changed! Those same methods described above will not only hurt your rank, they can even get your banned from the engine permanently.

There are no shortcuts to search engine success anymore. You have to work it. All those lazy webmasters who steal other people's content or use the tricks mentioned above are now discovering that the search engines mean business.

Retail investors can put in Rs. 2 Lakh in MOIL IPO

State-owned MOIL, which will hit the capital markets on November 26, would become the first PSU to come with a public offer where retail investors can invest up to Rs. 2 Lakh. This would be the first issue by a PSU where retail investors will be able to invest up to Rs. 2 Lakh disinvestment secretary Sumit Bose said. As per the new norms announced by market regulator SEBI in October, investment limit for retail investors in initial share sale offer has been doubled to Rs. 2 Lakh as against Rs. 1 Lakh earlier. MOIL will hit the capital market on November 26 with a public issue of 3.36 crore equity shares and the IPO would close on December 1. The price band has been fixed at Rs. 340-375 a share for the issue, which is expected to raise up to Rs. 1238 Crore.

26/11 case can't proceed unless Kasab is examined: Pak Court

Islamabad: A Pakistani anti-terrorism court conducting the trial of Lashkar-e-Toiba's Zakiur Rehman Lakhvi and six others, charged with involvement in the Mumbai attacks, has said the case cannot proceed unless key witnesses like Ajmal Kasab and Fahim Ansari are examined.

Judge Malik Muhammad Akram Awan made the observation on Saturday after prosecution lawyers were unable to satisfy him on two key issues - the serving of a non-bailable arrest warrant issued for Ansari and the receipt of written permission from India for sending a commission to interview key witnesses.

The judge, who conducted the in-camera proceedings at the anti-terrorism court in Rawalpindi, said a report submitted by the prosecution mentioned that another non-bailable arrest warrant issued for lone surviving Mumbai attacker Ajmal Kasab could not be served as he was on death row following his conviction and sentencing by an Indian court.

However, the prosecution's report was silent on the arrest warrant issued for Ansari, an Indian suspect who was acquitted by the court in Mumbai, the judge noted.


Read more at: http://www.ndtv.com/article/world/26-11-case-cant-proceed-unless-kasab-is-examined-pak-court-60250?cp